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Passion Is Not Enough

Passion Is Not Enough

Common start-up pitfalls

Like many entrepreneurs my business started from an idea.  I was passionate about this, it was my baby and I thought it would sell itself.  However, like many others, I found that the level of sales that I achieved didn’t quite match my expectations.  Happily, after years of struggling things finally started to happen. But years had elapsed - where did I go wrong in those first few years?  Why hadn’t I been an overnight success? ....